Ali's been part of the Sonder community for a while now, and if you’ve been around the shoots, you’ll know he’s always showing up and backing what we’re building.
From jumping into multiple headshot sessions to consistently being present, Ali’s someone who’s quietly put the work in and stayed involved. Exactly that kind of energy that makes the community what it is.
Recently, an opportunity came through from fellow member Jim Onyemenam, who put together a speculative Deliveroo ad and opened casting up within the community. Ali stepped into the opportunity alongside his friend Simran, taking on the lead roles and the results speaks for themself.
The feedback from the crew said it all. Professional, easy to work with, and fully committed to bringing the vision to life. The kind of people you want on set.
What makes this one hit a bit different is that this was our first proper casting opportunity within the community and Ali set the standard. Taking an opportunity, running with it, and delivering.
It’s a reminder of what Sonder is really about. Showing up, getting involved, and backing each other when those opportunities come around.
Big respect to you bro 🤝
