Creating with the right people is powerful. Our first Sonder Studios release wasn’t just about launching a video or collection but it was about making something real with our community. APtheGoat, an artist who has been a part of the journey from early on. So it only made sense that he’d be featured in our first Sonder Studios session.
We captured something raw in the studio, focusing on music, moments, and movement. We also dropped an exclusive clothing range that reflects the same energy, grounded in self-expression, inspired by culture, and built from collaboration.Sonder Studios aims to shine a light on unique voices and create a space for stories to be told.
See the full session on our Studios page and YouTube - @TheSonderWorld